Why You Shouldn’t Give Up on Your Book
I love hearing great speakers present a well-crafted message. I especially love presentations when the speaker is an author whose books I’ve read. Even if we’ve never met, it feels as if we have a connection. I’m eager to hear my favorite authors speak because their message has already intrigued, entertained, or inspired me.
So when I learned that Lysa TerKeurst was scheduled to speak at an event about an hour down the road, I knew I would be there. TerKeurst is the president of Proverbs 31 Ministries and the author of three New York Times bestsellers—and 16 others books. Of all 19 of her books, I’ve read one. And I only read that one last fall when Proverbs 31 did an online Bible study using The Best Yes as a study guide. She’d written 19 books in a genre that I enjoy reading and I had never even heard of her until last fall.
Maybe I’m not very observant or “with it.” I have friends who have read all her books and have followed her for years. Not me. And I wonder why? I read several books a month. How could I have missed this author’s books, biblical wisdom, and enjoyable “girlfriend-over-coffee” style of writing?
Honestly (sheepishly), it encouraged me to know she’d written so many books before I’d heard of her. As an author, that gives me hope. If that sounds crazy, let me explain…
Even excellent authors with a serious platform aren’t known by everyone. When it seems that, every week, yet another author is launching a best-selling book, the publishing game can feel a little discouraging. I want everyone to read my books. I want all my clients to be best-selling authors now.
But when I step back and get some perspective on the work (including hundreds of thousands of typed words and countless speaking engagements) that have gone into creating those bestsellers, I get a reality check. I am reminded that when we keep doing the work and consistently taking the right steps, our efforts will be rewarded with more readers, more book sales, and more influence.
The lesson I took away from TerKeurst’s bio is simple: Stick with it. Keep writing. Keep publishing. Keep sharing.
Don’t let discouragement take your eyes off your goal of making a difference with your words. Instead, focus on connecting with your audience through your writing so that if and when they hear you speak, they’ll feel that connection… and buy your next book.